T7D Gaming
t7d · headcount: single digit · surface: two platforms, one franchise

Two platforms, a televised franchise, twelve first-party games, payment rails and a console, shipped weekly by a team you could fit around one table. That is not heroics and it is not a headcount we are hiding.

> the company runs on agents

Watches both products the way an ops team would, and escalates the things a person actually has to decide.

t7d · operations feed

agents

  • the repetitive passes: catalogue cleanup, regression walks, metadata, daily checks
  • the watching: anomalies, failures, numbers that drift when they should not
  • the first draft of very nearly everything

people

  • the judgement: what to build, what to charge, what to cut, what a player will feel
  • the relationships: partners, telcos, broadcasters, the team
  • the last mile on anything a player actually sees

The rule is simple. If a task is repetitive and verifiable, it belongs to an agent. If it needs taste or a relationship, it belongs to a person. Most companies get this exactly backwards and automate the judgement.

1

release a week

On a televised product with real money in it, where a bad week is a public one.

2

products, one team

Adding a product here does not mean adding a department.

12

games shipped in-house

Because the hours that would go on catalogue hygiene go into the games instead.

A live game rolls at midnight Riyadh whether or not anyone is awake. Passes expire, draws close, streaks break, seasons turn. Agents hold the clock so that people can hold the product.

00:00day rolls, streaks settle

00:05passes and entitlements refresh

02:00catalogue pass, metadata cleaned

06:00overnight anomalies summarised

09:00the humans read four lines, not four hundred

That is the part that does not automate, and the only part worth a person’s day.